Thursday 25 April 2013

Who would be the audience for your media product?




The target audience for ‘hunted is for anyone the age 12 and over, I decided that our movie would be unique in the sense that most horror/ trailer are 15 and over, I chose to play with this by targeting a younger target audience also having a certain appeal to the idea of vampires. Super-natural movies have attracted a various audience, therefore in hopes of magnetizing and tempting with the concept of a super-natural shows. When I was planning and conceiving the idea of a great movie that would drawing in fan that would be as loyal as the fans of ‘ Twilight saga’ and ‘Vampire dairies’ the idea of creating a world where everything is different, that gives people a chance to enter another world. There is not a specific gender as both men and women could watch, for men there is that aspect of an action movie. Whereas for women I believe would be drawn to the show because of the 'Twilight saga'. After we planned who are target audience was going to be we chose to look at way to appeal to them and this was through Facebook and Twitter, which as sites that teenagers tend to go on, on a daily bases. 

One theory that also help when planning and research was the Todorov's theory which states that there has to be a structured narrative, also every film meets the typical convention of using equilibrium. This well be used throughout my movie. Furthermore another theory that I have used is the Levi Strauss  Binary opposition which illustrates that every movie had a hero and a villain therefore make the audience understand the concept of the movie. Therefore movie our target audience teens and young adults.

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